DNA AND THE BLACK MISTAKE
We bade a sad farewell to Albuquerque and continued on, three freeway hours south, through the desert to Las Cruces, and a shop called Black Rat. We even booked a second shop, DNA, that was nice enough to join the project, so that we didn’t have to drive six hours round trip from Albuquerque to photograph just one location. This second place, Drew McClanahan’s DNA, was contacted relatively late in the game, but saved the day by getting on the phone at the last minute and gathering a dozen customers to photograph. Black Rat, on the other hand, just plain stood us up. I walked in the door, said hello and asked, “Ya got a bunch of folks for us to photograph?” The answer was “no.”
No? You’ve got to be kidding. And when I asked, “Why didn’t you give us a call?” the reply was, “We didn’t have your cell number.” Not only did we send a complete information packet with all our contact information a month ago, but the shop was already on our website Directory, where we likewise have all our information… INCLUDING THE PHONE NUMBER!
In twenty years reporting on over 500 tattoo shops in the U.S. and Canada, I have only been stood up one other time. So, seven hours later we are back in Albuquerque and anticipating our next stop, Blue Jay Tattoo, in Rio Rancho. They called and told us that they will be there with lots of people to photograph… and “plenty of refreshments for all.” Now, That’s Classy.